CPM stands for “Cost Per Mile” impressions. It is a metric that represents the value generated for every thousand ad views.
The table shows an average reference value, which is not fixed and can vary according to many factors, such as seasonality, target audience segmentation, advertiser relevance, your traffic, ad type, device type, country origin, day of event, and other factors.
The CPM value can increase on event days, which are special or commemorative dates, where all users earn more.
Learn more about MonetizaLink Events